Epsilon M&A Deal Report - Merlin Marketing and Public Relations
Transaction Multiples for the Valuation of Private Companies
Freshwater UK / Merlin Marketing and Public Relations
No EMAT :
20741
Announced Date :
01/02/2008
Type :
Acquisition of Majority Stake
Deal Value :
Yes
Acquirer :
Freshwater UK
Target :
Merlin Marketing and Public Relations
Country :
Wales
Sector of activity :
- Marketing & Communication Services > Media - Communication > Public Relations (PR) Agency
- Marketing & Communication Services > Media - Communication > Marketing Services
Business Description :
Merlin Marketing and Public Relations Limited provides marketing and public relations services . Its services include public relations and marketing, interactive media, television and video...
Transaction multiples available
| EV/ Sales |
EV/ Gross Profit |
EV/ EBITDA |
EV/ EBIT |
Eq/ PBT |
P/E | Price to Book |
Specific multiple(s) |
|
|---|---|---|---|---|---|---|---|---|
| Historic | 
|
|
ns | ns | ns | ns |
|
|
| Current |
Rating :
**
|
|
Multiple available |
| n.s. | Multiple calculated, but not significant |
Source: Epsilon Research / EMAT
Comparable Transactions
- Number of EMAT Reports / sub-sector « Public Relations (PR) Agency » = 22
- Number of EMAT Reports / sub-sector « Marketing Services » = 197
| Date | Acquirer | Target | Country | Multiples | See details |
| 03/03/2008 | Engine Group | Hogarth Partnership | England | ** | 20740 |
| 09/11/2009 | Chime Communications | Pelham Public Relations | England | ** | 20739 |
Source: Epsilon Research / EMAT
