Epsilon M&A Deal Report - Total Management Oy
Transaction Multiples for the Valuation of Private Companies
NetBooster / Total Management Oy
No EMAT :
18373
Announced Date :
03/07/2007
Type :
Acquisition of Majority Stake
Deal Value :
Yes
Acquirer :
NetBooster
Target :
Total Management Oy
Country :
Finland
Sector of activity :
- Business Services > Marketing & Communication Services
- Internet Professional Services (B2B) > Internet > e-Marketing
- Digital Marketing Agencies > Marketing Services > Marketing & Communication Services > Media - Communication > Search Engine Optimizer
Business Description :
Total Management Oy provides search engine marketing (SEM) and optimizing (SEO) services and Online media consulting and media campaign management in Finland, Sweden, Norway, Denmark, and Russia. >...
Transaction multiples available
| EV/ Sales |
EV/ Gross Profit |
EV/ EBITDA |
EV/ EBIT |
Eq/ PBT |
P/E | Price to Book |
Specific multiple(s) |
|
|---|---|---|---|---|---|---|---|---|
| Historic | 
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|
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| Current |
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Rating :
**
|
|
Multiple available |
| n.s. | Multiple calculated, but not significant |
Source: Epsilon Research / EMAT
Comparable Transactions
- Number of EMAT Reports / sub-sector « Marketing & Communication Services » = 30
- Number of EMAT Reports / sub-sector « e-Marketing » = 122
- Number of EMAT Reports / sub-sector « Search Engine Optimizer » = 11
| Date | Acquirer | Target | Country | Multiples | See details |
| 10/07/2007 | Level 3 Communications | Servecast | Ireland | ** | 18356 |
| 15/03/2007 | The Mission Marketing Group | April-Six | England | ** | 18345 |
Source: Epsilon Research / EMAT
