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This report is accessible on EMAT, the reference database for private company acquisition multiples

 

 

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Transaction Multiples for the Valuation of Private Companies

Publicis Groupe / Holler Digital

No EMAT : 59994
Announced Date : 17/02/2011
Type : Acquisition of Majority Stake
Deal Value : Yes
Acquirer : Publicis Groupe

Target : Holler Digital
Country : United Kingdom
Sector of activity :
  • Marketing & Communication Services > Media - Communication > Advertising Agency
  • Marketing Services > Marketing & Communication Services > Media - Communication > Digital Marketing Agencies
Business Description :
Holler is specialized in branded entertainment strategy, content creation and social media . > The agency’s clients include: Channel 4 (E4, More4), Global Radio (Capital, Heart, Galaxy, Classic,...

Transaction multiples available
EV/
Sales
EV/
Gross Profit
EV/
EBITDA
EV/
EBIT
Eq/
PBT
P/E Price
to Book
Specific
multiple(s)
Historic
Current
Rating : *
Multiple available
n.s.   Multiple calculated, but not significant

Source: Epsilon Research / EMAT

Comparable Transactions

  • Number of EMAT Reports / sub-sector « Advertising Agency » = 53
  • Number of EMAT Reports / sub-sector « Digital Marketing Agencies » = 107
Example of comparable transactions on EMAT (same sub-sector):
Date Acquirer Target Country Multiples See details
15/06/2012 XL Marketing Virtuoso Advertising United Kingdom * 59989
11/03/2013 St Ives Amaze United Kingdom * 59966

Source: Epsilon Research / EMAT

About Epsilon Research

Epsilon Research is an independent research and financial analysis bureau, and the reference source of transaction multiples for the valuation of private companies through its EMAT database.

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► Each EMAT Report includes the detailed analysis of the transaction: deal rationale and structure, target business lines and financials (restated), valuation multiples (calculation and analysis).

 

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