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This report is accessible on EMAT, the reference database for private company acquisition multiples



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Transaction Multiples for the Valuation of Private Companies

Private group led by Graphite Capital / Lostmy.name (trading as Wonderbly)

No EMAT : 109356
Announced Date : 22/07/2021
Type : Acquisition of Minority Stake
Deal Value : Yes
Acquirer : Private group led by Graphite Capital

Target : Lostmy.name (trading as Wonderbly)
Country : England
Sector of activity :
  • Internet > e-media
  • Printing & Publishing > Media - Communication > Book Publishing
Business Description :
Founded in 2012, Lostmy.name Ltd (trading as Wonderbly in the UK) is a publishing platform for personalised children’s books . > Also developing innovative personalised products for third-party...

Transaction multiples available
Gross Profit
P/E Price
to Book
Rating : ***
Multiple available
n.s.   Multiple calculated, but not significant

Source: Epsilon Research / EMAT

Comparable Transactions

  • Number of EMAT Reports / sub-sector « e-media » = 152
  • Number of EMAT Reports / sub-sector « Book Publishing » = 25
Example of comparable transactions on EMAT (same sub-sector):
Date Acquirer Target Country Multiples See details
07/06/2022 Sanoma Pearson K12 Courseware Businesses in Italy and Germany Italy *** 108955
05/03/2021 Technology Everywhere Appsolute Rhône *** 108577

Source: Epsilon Research / EMAT

About Epsilon Research

Epsilon Research is an independent research and financial analysis bureau, and the reference source of transaction multiples for the valuation of private companies through its EMAT database.

EMAT Report

► Each EMAT Report includes the detailed analysis of the transaction: deal rationale and structure, target business lines and financials (restated), valuation multiples (calculation and analysis).


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